Thursday, July 17, 2008

Genius Animated Marketing #28
LeBron : Yao :: Cowboys : Dragons

The odd Olympic marketing campaigns begin with this animated ditty from Coke pitting LeBron, American King, against Yao, Chinese Giant, in a fantastical cage match that makes little sense. And then they turn into the real dudes and speak each other's language. All because they both love Coke; and money. --RWK [via BDL]

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